Matt Hagen | Klaviyo email & SMS for Shopify brands
Find out what your Klaviyo setup is leaving on the table
I start with a deep audit of your Klaviyo account and hand you a prioritized roadmap to fix what's costing you revenue, then build the systems to capture it.
Expert-Vetted · Top Rated Plus · Top 1% on Upwork
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Reviews from Upwork clients
★★★★★
“Matt is an expert in what he does, which is exactly what I needed when I posted the job. He has since helped me improve more metrics on Klaviyo than I knew existed? Beware; you may end up making him part of your trusted team of consultants!”
★★★★★
“Matt is the best of freelancers on Upwork. He is honest about his strengths, communicates often and in detail, documents his work, and does an outstanding job.”
★★★★★
“Matt is super-smart and extremely thorough. When he says he can do something, he means it. Matt is one of the best freelancers we've ever used and we will DEFINITELY hire him again”
How I work
Audit first. Then the systems.
I start with a deep audit and hand you a prioritized roadmap. From there, I can build tailored AI systems around your brand—not generic templates.
01
Klaviyo Account Audit
I run a deep diagnostic of your flows, segmentation, and deliverability, pinpointing what's underperforming and what it's costing you in revenue.
02
Strategic Roadmap
I turn the audit into a prioritized, actionable plan: what to fix first, what to build next, and the projected impact, including advanced segmentation and A/B testing strategy.
03
Build & Automate
I build tailored AI-powered systems that run your email marketing — automating segmentation, content, and flow logic around your brand. Includes custom integrations for tools Klaviyo doesn't support natively.
FAQ
Straight answers
Do you take over day-to-day Klaviyo management?+
No. I'm not a full-service agency, and I don't pretend to be. I build you the strategy, the automation, and the systems so you can run it better — and more affordably — than handing the keys to an agency.
How do we start?+
A free call, then a deep audit of your Klaviyo account. You get a prioritized roadmap of what's costing you revenue. From there we decide what I build.
Is this a fit if we already have an agency?+
Often, yes. A lot of brands already have someone sending campaigns and still have leaks in flows, segmentation, and deliverability. The audit makes that visible before anyone commits to more work.
Where are you based?+
Tampa, Florida. I work with DTC Shopify brands wherever they are.
Audit before any build
Tailored systems, not templates
Lean alternative to a full-service agency
Find out what your Klaviyo setup is leaving on the table
I'll walk through your setup and show you where the money is.